{"id":120980,"date":"2023-10-04T16:58:15","date_gmt":"2023-10-04T16:58:15","guid":{"rendered":"http:\/\/nectardesign.dev\/?p=120980"},"modified":"2023-11-06T21:12:44","modified_gmt":"2023-11-06T21:12:44","slug":"maximizing-your-advertising-budget","status":"publish","type":"post","link":"https:\/\/nectardesign.dev\/fr\/2023\/10\/04\/maximizing-your-advertising-budget\/","title":{"rendered":"<p>Maximiser votre budget publicitaire<\/p>"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-0\"><div class=\"row triple-top-padding double-bottom-padding single-h-padding limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"><div class=\"uncoltable\"><div class=\"uncell\"><div class=\"uncont no-block-padding col-custom-width\" style=\"max-width:804px;\"><div class=\"uncode_text_column\"><p><span style=\"font-size: 16px;\">One question looms large for every business owner: &ldquo;How much should I allocate for my advertising budget?&rdquo; It&rsquo;s a valid concern, considering that getting this balance right can significantly impact your company&rsquo;s success. At Nectar, we&rsquo;ve got your back, and we&rsquo;re here to shed some light on this critical aspect of your digital marketing strategy.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">For our medium-sized business clients operating in Canada and the USA, knowing where to invest your advertising dollars can make all the difference. So, let&rsquo;s dive in and break it down.<\/span><\/p>\n<h3><span style=\"font-size: 16px; color: #1fa4ce;\"><b>Au Canada<\/b>:<\/span><\/h3>\n<p><span style=\"font-size: 16px;\">If you&rsquo;re running a medium-sized business in the ?Great North?, we recommend allocating between 5% and 10% of your total annual revenue to your advertising budget. Considering a revenue of $2,000,000, this translates to $100,000 to $200,000 annually. A hefty slice of this should go into digital advertising, focusing on online marketing efforts such as Google Ads, Facebook Ads, Instagram Ads, and SEO. Don&rsquo;t forget to throw in a bit for traditional advertising if it suits your business model.<\/span><\/p>\n<h3><span style=\"font-size: 16px; color: #1fa4ce;\"><b>Aux \u00c9tats-Unis<\/b>:<\/span><\/h3>\n<p><span style=\"font-size: 16px;\">Pour nos clients au sud de la fronti\u00e8re, le plan de match est l\u00e9g\u00e8rement diff\u00e9rent. Avec un chiffre d'affaires total de 5 000 000 $, nous sugg\u00e9rons de consacrer 7 % \u00e0 12 % de ce chiffre, soit 350 000 $ \u00e0 600 000 $ par an, \u00e0 votre budget publicitaire. Aux \u00c9tats-Unis, le monde num\u00e9rique doit rester votre acteur principal, mais la publicit\u00e9 traditionnelle doit jouer un r\u00f4le plus important.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Remember, the key is to focus your efforts where they&rsquo;ll yield the best results. In both Canada and the USA, pinpoint your geographic &amp; demographic focus to ensure your message reaches the right audience in your target regions.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">As your trusted digital marketing agency, we&rsquo;re here to guide you, optimize your advertising campaigns, and ensure you&rsquo;re making the most of your budget. Need help fine-tuning your strategy? Just give us a call, and we&rsquo;ll tailor a plan that suits your unique business needs.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Reach out to us today, and let&rsquo;s discuss your advertising budget and marketing strategy for 2023.<span class=\"Apple-converted-space\">&nbsp;<\/span><\/span><\/p>\n<\/div><span class=\"btn-container\"><a href=\"\/fr\/contact\/#row-unique-4\" class=\"custom-link btn btn-lg border-width-0 btn-accent btn-round btn-flat btn-icon-left\" target=\"_blank\">Let&rsquo;s diversify your social content!<\/a><\/span><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Just the other day I happened to wake up early. That is unusual for an engineering student. After a long time I could witness the sunrise. I could feel the sun rays falling on my body. Usual morning is followed by hustle to make it to college on time. This morning was just another morning yet seemed different.<\/p>","protected":false},"author":3,"featured_media":120984,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[19],"tags":[229,242,247,519,520,521,522,523,524,525,526,527,528,529],"class_list":["post-120980","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-strategy","tag-social-media","tag-engagement","tag-content-types","tag-visuals","tag-videos","tag-blogs","tag-articles","tag-interactive","tag-ugc","tag-stories","tag-podcasts","tag-infographics","tag-diversity"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/posts\/120980"}],"collection":[{"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/comments?post=120980"}],"version-history":[{"count":2,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/posts\/120980\/revisions"}],"predecessor-version":[{"id":120982,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/posts\/120980\/revisions\/120982"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/media\/120984"}],"wp:attachment":[{"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/media?parent=120980"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/categories?post=120980"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nectardesign.dev\/fr\/wp-json\/wp\/v2\/tags?post=120980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}